Intuit, Inc. 2017 Shareholder Meeting

Intuit, Inc. (INTU) held its annual shareholder meeting on January 19, 2017.  As always, Intuit's meeting is one of the best to attend in the Bay Area because of CEO Brad Smith's preparation and ambassador-like demeanor. This year, Intuit's food spread included a delicious coffee brand I'd never seen before--Equator Coffees and Teas--literally a nice perk.

CEO Smith's presentation followed his pattern of guiding Intuit--a 34-year old company "born in the era of DOS"--into his long-term vision of becoming a services-based, global company.  The company's focus continues to be in the U.S. and Canada, where 95% of the profits are generated.  Of all the goals in Intuit's game plan, this figure is disappointing after years of hearing Intuit's desire to expand internationally.  Its technical staff continues to be based primarily in California and India (pp. 19, 10K), but it seems unable to get a business foothold in other countries.  CEO Smith, ever the optimist, said Intuit continues to be "constructively dissatisfied" and is "starting to get momentum outside the U.S."

Curiously, on February 1, 2016, Intuit gained access to a five-year credit line of $1.5 billion, leaving $1 billion in "ammunition" after retiring debentures issued in 2007 (pp. 23, 10K). On this particular banking deal, Intuit did very well--its 5.75% bonds are being retired with a 2% credit line (about 0.5% above LIBOR). I predict Intuit will buy a smaller company, perhaps Palo Alto-based Adaptive Insights, or a private company specializing in machine learning.  It currently has the option of leasing IBM products for machine learning without disclosing PII to third parties, but if all of their other algorithms are in-house, it seems Intuit would want its machine learning (i.e., "personal, anticipate, populate") and business intelligence programs to be wholly owned as well.  The most interesting data point I heard this year was that the chances of a small business surviving in its first few years increases by 89% if the business owner is linked to an accountant.

Intuit's goal of moving into a services-based, subscription model seems to require it to boost its accounting expertise portfolio, especially with regards to improving Quickbooks Online.  ("As we continue to transition our business to more connected services, we become more dependent on the continuing operation and availability of our information technology and communication systems and those of our external service providers." -- pp. 15, 10K.) Intuit's transition to the "cloud" (rather than just CD-ROMs sold through third-party retailers) has led it to divest Quicken--which was only about 2% of its profits--and focus on integrating all of its products across platforms within a broad, diverse ecosystem.

The Q&A session was excellent.  CEO Smith did not limit people who asked questions and involved members of his executive team when appropriate.  One person asked why he had to pay an additional 20 to 30 dollars to file his state taxes when the transmission cost of his federal return was zero to the federal government.

It turns out that the cost goes directly to Intuit, not a third party transmitter or entity.  Why?  Complying with each state's tax rules involves new work for Intuit.  CEO Smith explained that 44 states had their own tax codes, and the value came from Intuit's work trying to maximize tax credits and deductions based on each state's individual tax codes--which change each year.

I was concerned about privacy and third party security in the era of "big data."  I asked what Intuit did with customer data, and whether it shared that data with third parties without full anonymizing.  I expected to hear that Intuit sold some of the insights it gained from its data to third parties because doing so would be highly profitable; however, CEO Smith firmly stated that Intuit did not sell any customer data and did not share any customer data without express permission.  It's "not our data, it's the customer's" and Intuit does "not sell that data."  Moreover, it complies not only with U.S. laws but also EU laws relating to privacy coming from Brussels.

I wanted to be absolutely sure CEO Smith wasn't putting me on, even though his statements were unequivocally pro-consumer and pro-privacy.  (Data is the new gold in Silicon Valley, after all.)  I asked a similar question about privacy and data sharing in a follow-up question.  He reiterated his stance, and then asked Intuit's general counsel, Laura Fennell, to confirm that no third parties gain access to Intuit's data without express user consent.  She immediately confirmed his statements and later explained to me after the meeting that although IBM's Watson was mentioned during the presentation, Intuit can rent IBM's Watson and extract its own insights without sharing any data with IBM.

My final question related to the Free File Alliance, an agreement with the federal government.  Intuit's 10K makes this program sound as if it's preventing the IRS from directly competing with Intuit's software: "The current agreement with the Free File Alliance is scheduled to expire in October 2020. We anticipate that governmental encroachment at both the federal and state levels may present a continued competitive threat to our business for the foreseeable future" (pp. 14, 10K).  However, when I asked CEO Smith about the Alliance (no Star Wars figures included, unfortunately), he said it was merely a way to give taxpayers below a certain income threshold the ability to get online and do their taxes more efficiently.  "Voluntary compliance" is the goal from Intuit's standpoint, and it is working with the IRS to assist taxpayers who would otherwise use pen and paper or not file at all.  He added that the idea of assisting lower income taxpayers fits into Intuit's mission, which is to serve the community and the nation.  Stirring words, indeed, but I suspect there's much more behind the scenes between government agencies and Intuit.  Many years ago, I remember seeing a former CEO become almost frothy when asked about the government's encroachment into Intuit's business.

Overall, Intuit continues to focus on serving consumers and adapting to technological change. Having beaten Microsoft's attempts to win away its customers, its biggest challenge now is adapting to the cloud and its new ways of doing business--at least until it figures out how to expand internationally at a faster pace.

Disclosures: I like Intuit's corporate culture and may apply for employment.  As of January 20, 2017, I own an insignificant number of Intuit shares, but my holdings may change at any time. Nothing herein constitutes investment advice.  You are responsible for your own due diligence.

Intuit's Annual Shareholder Meeting (2011)

(Image above was added and taken on July 12, 2012)

I attended Intuit's annual shareholder meeting on January 19, 2011. CEO Brad Smith was his usual effervescent, charismatic self and handled the informal presentation. Shareholders were treated to Peet's coffee, Odwalla juice, slices of cake, scones, and fruit as well as a complimentary Quicken 2011 or TurboTax Investments and Rental Property CD. (Unfortunately, I can't use either one because I use TurboTax and Quicken's business versions.)

Among CEO Smith's Powerpoint slides, several stood out:

1. Intuit sees the market shifting from DIY to "Do It for Me." For example, look at Quicken. It automatically downloads information for you and renders much of the accounting process automatic.

2. CEO Smith drew laughs when he said that these days, when someone asks whether you can type 60 words a minute, the answer is still yes--and he then proceeded to mimic the motion of cell phone texting. His point was that Americans are using mobile phones to replace older technology, and Intuit was ahead of the curve.

3. CEO Smith is focusing on growth in Southeast Asia and India, although Intuit does not offer tax prep services in India. Intuit's businesses in India revolve around helping small businesses advertise and acquire paying customers, especially through the use of mobile phone services.

4. One of the coolest new products is Snaptax. Taxpayers filing 1040EZ forms pay only $14.99 when filing their tax returns, which is a good return on investment if you receive any kind of substantial IRS refund. More here.

The Q&A session was interesting. One shareholder, a Mac user, explained his experience buying a Mac and Intuit's Quicken software. He patiently and intelligently explained that Intuit's latest version of Quicken for Mac was terrible--because it was a barebones version of the PC version--causing him to go back to the Apple store and demand a refund. Then, when he arrived back home, he uploaded his much older Quicken program, which had more features than the new version made specifically for Apple.

He said he was "pissed off" with the experience and wondered why Intuit was able to offer TurboTax to Apple users but not Quicken. (In a deliciously sardonic aside, he pointed to his complimentary TurboTax and Quicken CDs and referred to them as a local shareholder's "dividend." Intuit, despite its large cash reserves, does not pay a dividend.)

Mr. Smith explained that his team had chosen to focus on the PC version of Quicken after Apple's woes many years ago. Recently, however, Intuit developed a Quicken for Mac version from scratch called Quicken Essentials. This new software is only a few months old, and Mr. Smith said he hoped customers would understand the difference between Quicken for PC--which has decades' worth of improvements--and Quicken Essentials for Mac, which is a work in progress.

I asked how the government was helping Intuit and how it was hindering Intuit. Obviously, Intuit's tax software business relies on a reasonably good relationship with the government. (Page 20 of Intuit's 10K states, "[T]here have been significant new regulations and heightened focus by the government on these [tax, payroll, payments, financial services and healthcare] areas.")

Mr. Smith said that he hoped for a mutually beneficial partnership with the government. At the same time, the government can be a hindrance when it seeks to provide tax preparation directly to consumers, which is not the government's core competency. Each side should stick with what they do best, said Mr. Smith.

I also asked about improving Quicken with respect to uploading pictures of receipts and invoices. Many businesses keep their receipts and copies of invoices in shoeboxes or envelopes. Why not allow a user to take a picture of a receipt or invoice with his/her camera and upload it or email it to Quicken, which will automatically match the invoice/receipt with the appropriate line item?

One key issue would be whether the IRS will accept e-versions of receipts and invoices as sufficient evidence in case of an audit; however, even without full IRS acceptance, adding an e-receipts feature to Quicken would help small businesses stay organized. Mr. Smith said the company was working on a product called QuickReceipts.

On another note, I was really happy to get the opportunity to briefly chat with Intuit co-founder Scott Cook after the meeting. Mr. Cook, lest we forget, helped Intuit beat Microsoft during its heyday years when it tried to foist Microsoft Money on the public. In an ironic twist, Microsoft's software ventures outside of its dominant operating system software have been failures, primarily because it keeps trying to compete with other natural quasi-natural-monopolies like Intuit and Sony/Nintendo.

I mentioned to Mr. Cook that I wasn't so keen on the idea of looking for growth and profitability in India. India has a very fragmented consumer marketplace, making it very difficult for any company to establish a dominant foothold (which harms a company's ability to increase its margins; it also has poor infrastructure; and most analysts who focus on India use financial projections based on overly optimistic macro factors (i.e., multiply anything by a billion and it looks like you can make lots of money). Mr. Cook politely explained that the first step was to generate revenue, and then profits.

I always enjoy Intuit's annual meetings and encourage shareholders to attend.

Disclosure: I own an insignificant number of Intuit (INTU) shares. I participated in one paid Intuit survey in 2010.